Family history, the stories of our ancestors, are a treasure of knowledge and inspiration that can be passed down to future generations.
Jan Tschichold and Paul Renner are two of the most influential figures of modern book design and typography. Their take on this often esoteric but widely consumed aspect of graphic design influences our practice here at Reidhead & Company Publishers.
A memoir is a powerful tool for self-discovery and understanding and a way to share one’s life story with others. It is a deeply personal and often emotional journey that requires courage, vulnerability, and a willingness to be honest with oneself and one’s readers. But what makes a memoir genuinely great?
your heart you know that the writing is perfect. You enlist your partner, your best friend, your mom, or your dad to “proofread” it—for free. And then it’s time to hit publish!
What follows is an easy and zero-cost way for book publishers to generate book royalty statements for copyright holders in a matter of minutes.
One element of good book design, or page layout for any print or digital application, is the grid. The grid could be compared to the rough framing of a building.
How does one create a book cover? Does it materialize in the mind of the designer in a brilliant moment of inspiration? Or is it a formula in which the designer plugs in the genre of book and out pops a cover?
Whether you are interviewing a head of state, a coal miner, or a spiritual director, all oral history efforts will share certain elements. What are the elements of a good oral history program?
I often wonder what it is that I enjoy about publishing. It is not the sales or marketing, nor the challenges of distribution; these are logistical hurdles to be overcome. I certainly enjoy the design elements. What is not to love about creating things? What I genuinely love about publishing are the interesting people whoseContinue reading “Inspiration from the Authors I Work With”
Perfect bound. Casebound. Softcover. Hardcover. Sewn signatures. Glued signatures. Case wrap. Dusk Jacket. Board book. Chapbook. Saddle-stitched. Spiral bound. These are a few of the book binding types available to the publisher. What does it all mean? And what combination is best for your project? In this article, I will explain the basics of theContinue reading “The Basics of Book Binding Types”
In July, I presented a talk at the Eastern Sierra Book Festival. The organizer asked me to give an update on trends in the publishing industry. I decided to spend the allotted 30 minutes discussing current market forces that impact not only independent authors and small publishers but also impact any business competing for an audience’s valuable time.
Writing a rough manuscript or draft is often a solo endeavor. However, getting that draft into a polished piece ready for public distribution is a collaborative effort. Therefore, I do not recommend being both the author and sole editor on a writing project. However, sometimes it has to be done. Here are some basic tipsContinue reading “5 Tips for Editing Your Writing”
What if you want to create an eBook that is elegant and also openly accessible?
When a new publisher is looking at printing options, there is a temptation to print too many copies. The more books the p
Creating a solid business requires good accounting and budgeting practices. If the publisher does not know where the money is spent, how much is spent, and why it is spent, then the publishing house is going to fall. The way to answer where, how, and why is through good accounting for book publishers. To read my newerContinue reading “Accounting for Book Publishers”
Creating quality control protocols is just as important for the book publisher as it is for the factory. At the end of the day, book publishers are producing a product that will be mass manufactured on an assembly line and, hopefully, consumed by many people. The implication here is that we need to take greatContinue reading “Quality Control for Books and Content Management”
Here is how it is going to happen. Discipline and hard choices What does it take to be disciplined? I do a lot of high risk sports, like mountain climbing and rock climbing without ropes. I’ve also worked in high risk industries, like logging and tree trimming. Participating in these activities demands discipline. If IContinue reading “Book Submissions and Acquisitions”
Book pricing is difficult and a bit like cold fusion—many people claim to have discovered the key to success, but none can prove it. That being said, there are steps that publishers can take to eliminate some of the magical guesswork from the process of setting prices for books.