How does one create a book cover? Does it materialize in the mind of the designer in a brilliant moment of inspiration? Or is it a formula in which the designer plugs in the genre of book and out pops a cover?

How does one create a book cover? Does it materialize in the mind of the designer in a brilliant moment of inspiration? Or is it a formula in which the designer plugs in the genre of book and out pops a cover?
Perfect bound. Case bound. Soft cover. Hard cover. Sewn signatures. Glued signatures. Case wrap. Dusk Jacket. Board book. Chap book. Saddle stitched. What does it all mean? And what combination is best for your project? […]